Selling a Sustainable Value Proposition in China – Jon Newton, Life Solutions

One of the first thing that an entrepreneur needs to learn how to do is to sell. After that, learn to manage growth. Both of these topics, and a whole lot more are at the core of the conversation I recently had with my good friend (and disclaimer: client) Jon Newton, co-founder of Life Solutions China.

It is a conversation where we quickly move into the weeds to talk sales tactics, product development, and teams, and while Jon’s primary region has been Mainland China for the last 15 years, the lessons of his conversation are universally true.. and IMPORTANT.

Hope you will enjoy the discussion, and if you do, please remember to like, share, and comment!


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About the Entrepreneurs For Good Series

Through this series, we speak with Asia based entrepreneurs whose mission it is to bring solutions to the environmental, social, and economic challenges that are faced within the region to learn more about their vision, the opportunities they see, and challenges that they have had to overcome.

It is a series that we hope will not only engage and inspire you, but catalyze you and your organizations into action. To identify a challenge that is tangible, and build a business model (profit or non) that brings a solution to the market.


About Jon and Life Solutions

Jon Newton is the Managing Director and China Co-Founder of Life Solutions Filtration Systems which offers water filtration solutions and services in over 20 cities in China. He has been living in China for over 15 years and can be contacted on LinkedIn.

Life Solutions was founded in 2003 to provide customers with the very best, state of the art drinking water systems, aimed at improving health. We pride ourselves in providing a 5-star service to our clients in the sourcing, supply, installation and maintenance of our systems. We offer a variety of solutions tailored to suit any requirement related to water treatment, resulting in the purest form of fresh potable water.

Follow Jon
Website: http://lifesolutionschina.cn/
LinkedIn: https://www.linkedin.com/in/jonnewton/


About Rich

Driven by the belief that change begins with a single step, Richard Brubaker has spent the last 15 years in Asia working to engage, inspire, and equip those around him to take their first step. Acting as a catalyst to driving sustainability, Brubaker works with government, corporate, academic and non-profit stakeholders to bring together knowledge, teams, and tools that develop and execute their business case for sustainability.

Follow Rich
Website: http://www.richbrubaker.com
Facebook: https://www.facebook.com/rich.brubaker
LinkedIn: https://www.linkedin.com/in/richbrubaker
Snapchat: http://snapchat.com/add/richbrubaker
Instagram: https://instagram.com/richbrubaker
Twitter: http://www.twitter.com/richbrubaker

Contact Rich
social@richbrubaker.com


Full Interview Transcript


For more interviews from the “Entrepreneurs for Good” series, check out the playlist here.

Stay tuned for more clips and full interviews in the coming weeks.

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